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NEARSHORING

Qualifying under the USMCA
THE CLIENT

Nearshoring to Mexico

THE CHALLENGE
Our client realized that it was time to relocate its production to this continent to better serve its network of North American clients and have the possibility to close new deals.
OUR SOLUTION
  • Country of Origin Analysis
  • Operational Strategy
  • Set up Start-Up Program

THE CHALLENGE

Trade regulations were in flux while the USMCA was being finalized. It was during this period that our client realized that it was time to relocate its production to this continent to better serve its network of North American clients and have the possibility to close new deals.

CHALLENGES

  • Relatively low budget for design, implementation and marketing
  • 8-week time constraint for the whole project
  • Website must match existing digital corporate identity
  • Website should be deeply integrated into the HubSpot solution
  • Design & development from scratch is not feasible
  • Customer would like to be able to edit content and structure
  • Website must be implemented in three languages
  • Webdesign must match modern design standards
PRODENSA

OUR SOLUTION

It was a complex problem, so we decided to break it apart into three distinctive but cohesive solutions.

First, we provided a Country of Origin Analysis, which allowed our client to obtain a clear guide of which production processes were needed to be relocated to Mexico; at the same time we performed a worldwide Duty Analysis of materials and final products to make that new supply chain work as efficiently as possible.

Second, we established an operational strategy to assure that the best model of operation was in place. This resulted in over 2 million USD of savings for the client from what they had previously budgeted for the relocation.

Finally, we set up our signature Start-Up program, so they could easily scale and transfer their business to a new context. This was extremely useful for the knowledge transfer of a company that belongs to Industry 4.0. At the same time, they recognized that the Mexican team members that we helped to recruit were top-tier compared to other parts of the world.

It is a success story that will bring efficiency, increased profits and a new network of deals for the company and a new industrial powerhouse to the state of Coahuila.

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"When you head on out to the Moon, in very short order, and you get a chance to look back at the Earth, that horizon slowly curves around in upon himself, and all of sudden you are looking at something that is very strange, but yet is very, very familiar, because you are beginning to see the Earth evolve."
Gene CernanAstronaut, Apollo 17

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